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Archive for 2013

Trade Show Quick Tips

Trade Show Quick Tips

How do trade shows stack up in your companies sales mix?  Have you had poor or mixed results?  The truth is, most companies aren’t utilizing trade shows as well as they could be.  Through a series of “tradeshow quick tips,” I will show you how to successfully implement a trade show from the earliest planning stages all the way through…read more →

Case Study: Central Cardiology Medical Clinic

Case Study: Central Cardiology Medical Clinic

Why They Came to Us Central Cardiology is a comprehensive cardiovascular group that provides diagnostic services, procedures, and consultative services in Kern County.  Looking to grow elsewhere, CCMC opened a new location in San Luis Obispo, CA.  In order to build awareness of the new location they turned to MBS.  As their supplier of print and promotional products for several…read more →

Make Them Remember You: Calendars and Mousepads

Make Them Remember You: Calendars and Mousepads

Shutterfly, Tiny Prints, and other photo companies are pros at selling memories. But why stop at family memories? Mouse pads and calendars are popular gift items for a reason – they are tools used every day in your home or office. This industry has endless calendars and themes to choose from.  Your promotional consultant should help you find one that…read more →

Digital vs. Paper

Love this quick little video.  This is a big topic in the print industry and I think this video does a good (comedic) job of illustrating the issue of digital vs. paper.  Digital is great in so many ways and no doubt has made each of our lives easier.  In many ways digital technology has helped the effectiveness of a…read more →

Make Them Remember You: Mugs

Make Them Remember You: Mugs

My husband and I have a rule. No coffee mug makes it to the cupboard unless it has a story. Now, it bears mentioning that we both worked at Starbucks in college and went crazy purchasing random mugs with our discounts. Many of those mugs have since seen the shelves of thrift stores and garage sales. Some of our favorite…read more →

Make Them Remember You: Pens

I recently went to a benefit dessert with a few friends. At each place setting was an itinerary for the evening, a scrumptious dessert, and a pen. The event was the foundation’s annual “Fancy Dessert,” and cleverly scripted on the pen were the words, “Fancy Pen.” You can be sure their take away gift was memorable! Were it just an…read more →

Easy Way To Add UV Spotting For Print

Easy Way To Add UV Spotting For Print

This guide is an addition to “How To Design a Business Card“.  However, the same steps used here can be used on any print piece. UV spotting is a sure way to make your print pieces extra noticeable.  UV spotting is clear ink applied after the original print job, giving it a “raised” effect.  You can add UV spotting in…read more →

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